Lay's Potato Chips, Pimento Cheese Flavored 7.75 oz Questions or comments? 1-800-352-4477. Mon-fri 9:00am to 4:30pm CT / email or chat at To learn more visit Tastes of America. Brings home the flavor for a chance to win daily prizes! Inspired by Sunday socials and southern charm, here’s a taste of creamy sharp cheddar and pimento pepper. Y’all are so welcome. Pick your state and your prize! Enter to win. (1) Enter the code from your bag at (2) If you're an instant winner pick your state. (3) Then pick your prize!. No purchase necessary. Open to legal U.S. residents, 13+. Void where prohibited. Begins 12:00:00pm CT 7/30/18 / ends 11:59:59pm CT 9/23/18. Bag Code required to play. For a free Bag Code, call 1-877-470-3618 by 11:59:59PM on 9/22/18; one free Bag Code will be provided via phone. Limit 1 free Bag Code request per person/phone number per day. Limit 1 Bag Code submission per person/email address per day. See Official Rules at Sponsor: Frito-Lay, Inc., 7701 Legacy Drive, Plano, TX 75024-4099. Try them all!